WHAT TO SAY.

I'm a Brooklyn-based recovering magazine editor turned brand editorial director who really only writes about what he likes. That includes—but isn't limited to—menswear, grooming, watches, eyewear, fragrance, music, and real estate. 

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With the heart of a journalist and the mind of a marketer, I approach copy with one simple mantra: Make it interesting. Keep it relevant. And elevate the experience.